Summer used to be part of a seasonal strategy for beauty marketing with bronzers, mists and sunscreens packed into exclusive releases that typically peaked and faded with the season. Today, amid rising temperatures, increased UV awareness and a more functional approach to skincare, global beauty brands are rethinking their strategy. What was once a purchase…
Rolex Oyster Perpetual Datejust 31 Yellow Gold This year, Rolex presents a bold new expression of one of its most enduring icons with the launch of the Oyster Perpetual Datejust 31 in yellow gold, distinguished by a vivid red ombré dial. Regarded by the brand as the archetype of the classic wristwatch, the Datejust has…
As the yachting world prepares for the 34th edition of the Monaco Yacht Show, taking place 24 to 27 September at Port Hercule, momentum is building. Organisers have unveiled an initial list of over 400 exhibitors, representing the vanguard of superyacht design, engineering and lifestyle — with up to 600 expected by the time the…
My Summer at METT Marbella: A Review in Flip-Flops Some people inherit ancestral villas for the summer. Others backpack across continents in pursuit of self-discovery. Me? I landed in a linen-swathed oasis with sushi by the pool and a private cabana just a WhatsApp away. METT Hotel & Beach Resort, Marbella, was supposed to be…
As HNWIs look to diversify their portfolios, holiday homes have become a strategic asset. LUXUO highlights key properties across major cities and leisure destinations that are drawing investor interest in 2025. Be it a waterfront estate in Sydney, a branded residence in Vietnam or a mixed-use development in the heart of London, each offers the…
Luxury fashion houses are leveraging summer capsule collections to recalibrate consumer engagement to avoid the mid-year lull period. From Dior’s Dioriviera pop-ups to Prada’s ocean-driven Re-Nylon campaigns, luxury fashion houses are increasingly leveraging capsule collections to recalibrate consumer engagement during the mid-year dip. These limited-run drops — often timed to coincide with peak holiday months…
T’Lur Caviar is not just any premium caviar. Based in Malaysia, the company has achieved what many thought was impossible: farming cold-water sturgeon in a tropical climate and producing high-quality caviar that meets global standards. At the centre of this quiet revolution is AJ Lim, founder and managing director of T’Lur Caviar, a company known…
The world of wealth is changing fast. For centuries, private banks have been the quiet guardians of the affluent, serving generations of families who built their fortunes through traditional industries. These banks have built their reputation on stability, discretion, and a deep understanding of complex financial instruments. But a new class of wealth has emerged,…
Some leaders – including some of the world’s most experienced – still haven’t understood that political maneuvering and intimidation almost always degenerate into macroeconomic disasters. What was initially just meant to sideline a political opponent immediately turned into investor panic and a financial hemorrhage. A textbook case of how to methodically and deliberately destroy what…
In the refined world of contemporary luxury, wellness is not just a trend, it’s a philosophy. And within that philosophy, skincare stands as one of its most intimate expressions. Among the emerging essentials in high-performance skincare, the refresh mask is earning its place. It is, in every sense, a modern classic, perhaps even the best…