Tissot Launches 2025 RockWatch Reissue Amidst the Swiss Alps
The Aletsch Glacier, seen here from the Jungfraujoch glacier saddle, stretches more than 20km in length For a watch fabricated out of rock, the most fitting place to unveil it is in a space hollowed out of the same rock. That is exactly how Tissot conceptualised its recent launch event for the reissue of the…