In Conversation with Valerie Samuel, Artistic Director and Vice President of FRED
Valerie Samuel (FRED) As the Artistic Director and Vice President of FRED, Valerie Samuel is also the granddaughter of the brand’s founder, Fred Samuel. The storied French jewellery Maison known for its bold creativity and timeless elegance, earned its moniker as The Sunshine Jeweller; like its appellation, Samuel welcomed us with warmth and candour. We chatted at the FRED’s boutique…